4-STAR OCOP

Elevating standards in quality, packaging, traceability, and commercial capacity.

VIETGAP

Controlling safe farming processes from soil, water, and care to harvesting.

OUTSTANDING PRODUCT

Recognizing the value of agricultural products representing the locality and industry.

2014 TRADEMARK

The foundation for protecting the Thanh Nhan Bac Lieu name on the market.

FROM THE ORCHARD TO MARKET TRUST

01. Raw material area

Clear local origin, tied to the product’s story and Bac Lieu specialties.

02. Process

Recording care, fertilization, pesticide use, and food safety control.

03. Transparency

Production and facility information, barcodes, and QR codes to support traceability.

04. Commerce

Creating a foundation to enter distribution channels, expand markets, and protect the brand.

4-STAR OCOP CERTIFICATION

A 4-star product does not just stop at being “delicious” or “beautiful” but must meet comprehensive requirements.

OCOP helps the product be recognized from the perspectives of quality, local story, packaging design, traceability, and commercial capacity.

What do consumers get?

Greater peace of mind thanks to quality inspection and monitoring.

Easy to check production facility and raw material area information via QR codes.

Experiencing a local product with clear standards and a unique identity.

What do businesses get?

Affirming brand position in the national market.

Increasing opportunities to access retail chains like Aeon, WinMart, and Co.opmart.

Creating a foundation to upgrade OCOP standards and expand the market.

Core requirements of 4-star OCOP

Outstanding and safe quality, clear local origin, professional packaging and labeling, stable production capacity, and high commercial potential.

VIETGAP CERTIFICATION

VietGAP (Vietnamese Good Agricultural Practices) is a national standard issued by the Ministry of Agriculture and Rural Development, guiding standard processes from soil preparation, water sources, planting, and care to harvesting and preservation.

Production safety

Clearly recording the process of care, fertilization, and pesticide use according to the safety list.

Limiting pesticide residues, toxic chemicals, and harmful microorganisms from exceeding permitted levels.

Traceability

When a quality issue occurs, it is possible to quickly trace back to which field, which caregiver, and the date of spraying.

Helping businesses control risks and increase reliability with retail partners.

OUTSTANDING AGRICULTURAL PRODUCT CERTIFICATION

Significance: Honoring agricultural, forestry, and fishery products with outstanding quality, beautiful designs, high-tech applications, environmental friendliness, and large consumption volumes domestically and for export.

This certificate is a national-level recognition granted by the Central Committee of the Vietnam Farmers’ Union, affirming that Thanh Nhan products are quality agricultural representatives for Bac Lieu province and the Vietnamese agricultural sector.

TRADEMARK REGISTRATION CERTIFICATE

Exclusive rights: The business is the only entity in Vietnam with the right to use the name/logo “Thanh Nhan” or “Thanh Nhan Bac Lieu” for the category of fresh fruits and related services within the registered scope.

Significance of trademark registration

In 2014, the Intellectual Property Office (Ministry of Science and Technology) granted an exclusive trademark registration certificate for “Thanh Nhan Bac Lieu”.

Any organization/individual using the name “Thanh Nhan” without permission commits a violation and can be handled according to the law.

Trademark protection helps protect the brand, prevent counterfeiting, and create a sustainable commercial foundation for businesses and the production community.

CORE VALUES: QUALITY, TRANSPARENCY, PROTECTION

The set of certifications helps Thanh Nhan Bac Lieu build trust with consumers, create an advantage when working with distribution systems, and protect the brand in its long-term development process.