4-STAR OCOP

Elevating quality standards, traceability, and commercial capacity.

VIETGAP

Controlling safe cultivation processes from soil, water, and care to harvest.

TYPICAL PRODUCT

Recognizing the value of agricultural products that represent the locality and the industry.

2014 TRADEMARK

The foundation for protecting the name Thanh Nhãn Bạc Liêu in the market.

TRUST DEFINED

01. Raw Material Zone

Clear local origin, closely tied to the product story and regional specialties.

02. Process

Logging crop care, fertilization, plant protection product use, and food safety control.

03. Transparency

Providing production data, facility information, and supporting product traceability.

04. Trade

Creating a solid foundation for distribution channels, markets, and brand protection.

4-STAR OCOP CERTIFICATION

A product achieving a 4-star rating goes beyond being just “delicious” or “visually appealing”; it must fulfill comprehensive requirements.

OCOP evaluates products through the lenses of quality, local heritage stories, packaging design, traceability, and commercial capability.

Consumers

Gain absolute peace of mind through quality verification and monitoring, with production facility and raw material information easily accessible via QR codes.

Experience local products backed by explicit standards and a distinct identity.

Enterprises

Affirm brand positioning in the nationwide market, opening doors to major retail chains such as Aeon, WinMart, and Co.opmart.

Build a strong foundation to upgrade OCOP standards and expand market reach.

Core Requirements of 4-Star OCOP

Premium and safe quality, clear local origin, professional packaging and labeling, stable production capacity, and large-scale commercial viability.

VIETGAP CERTIFICATION

VietGAP (Vietnamese Good Agricultural Practices) is a national standard issued by the Ministry of Agriculture and Rural Development, outlining standardized procedures from soil and water preparation, planting, and crop care to harvesting and preservation.

Production Safety

Logging clear data on crop care, fertilization, and crop protection products strictly within safety-approved lists.

Minimizing pesticide residues, toxic chemicals, and harmful microorganisms below maximum allowable levels.

Traceability

In the event of a quality issue, it can be traced rapidly back to the specific plot, caretaker, or spraying logs.

Helping enterprises manage risks and boost credibility with retail partners.

TYPICAL AGRICULTURAL PRODUCT CERTIFICATION

Significance: Honoring agriculture, forestry, and fishery products that possess outstanding quality, beautiful presentation, high-tech application, eco-friendliness, and high domestic and export consumption volumes.

This certificate represents national-level recognition granted by the Central Committee of the Vietnam Farmers’ Union, confirming that Thanh Nhãn is a quality agricultural product representing Bạc Liêu province and the Vietnamese agricultural sector.

TRADEMARK REGISTRATION CERTIFICATE

Exclusive Rights: The enterprise is the sole entity in Vietnam granted the right to use the name/logo “Thanh Nhãn” or “Thanh Nhãn Bạc Liêu” for the registered class of fresh fruit products and related services.

Significance of Trademark Registration

In 2014, the National Office of Intellectual Property (Ministry of Science and Technology) granted the exclusive trademark registration certificate for “Thanh Nhãn Bạc Liêu”.

Any organization or individual using the name “Thanh Nhãn” without authorization is in violation and subject to legal action under the law.

Trademark protection safeguards the brand, deters counterfeits, and establishes a sustainable commercial foundation for the enterprise and the farming community.

CORE VALUES – QUALITY, TRANSPARENCY, PROTECTION

This comprehensive set of certifications enables Thanh Nhãn Bạc Liêu to foster consumer trust, secure a competitive edge when negotiating with distribution networks, and safeguard the brand throughout its long-term development.